Color

#a72f8d

#a72f8d
hex#a72f8d
rgbrgb(167, 47, 141)
hslhsl(313, 56%, 42%)
oklchoklch(0.52 0.185 338)
Closest name: Fandango (#b53389)Relative luminance 0.1217

Colors that go with #a72f8d

Sea Green, Denim and Charcoal lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#2fa749

#852fa7 · #a72f51

#8da72f · #2f8da7

Split-complementary

Open in tool →

#51a72f · #2fa785

#a7852f · #2fa749 · #2f51a7

Contrast

#a72f8d as textRatioAAAA largeAAAFix
Aaon white
6.11:1passpassfail
  • AAA: use #972b80 as the text (7.06:1)
Aaon black
3.43:1failpassfail
  • AA: use #c738a8 as the text (4.56:1)
  • AAA: use #d874c2 as the text (7.2:1)
  • AA: or shift the background to #dedede (4.55:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #a72f8d as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#a72f8d reads as warm. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #a72f8d
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #a72f8d and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/a72f8d-c19fb5-7ecb62-2d1f24-efe9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md