Color

#a695da

#a695da
hex#a695da
rgbrgb(166, 149, 218)
hslhsl(255, 48%, 72%)
oklchoklch(0.711 0.1 295)
Closest name: Dreamy Candy Forest (#b195e4)Relative luminance 0.3466

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#c9da95

#95a6da · #c995da

#daa695 · #95daa6

Split-complementary

Open in tool →

#dac995 · #a6da95

#da95a6 · #c9da95 · #95dac9

Contrast

#a695da as textRatioAAAA largeAAAFix
Aaon white
2.65:1failfailfail
  • AA: use #7d64c9 as the text (4.63:1)
  • AAA: use #5f41b9 as the text (7.13:1)
  • AA: or shift the background to #363636 (4.56:1)
  • AAA: or shift the background to #121212 (7.08:1)
Aaon black
7.93:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #a695da as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#a695da reads as cool, light, clean. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #a695da
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #a695da and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/a695da-ab9cc4-dfbd4e-291f2d-e9ebf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md