Color

#a51243

#a51243
hex#a51243
rgbrgb(165, 18, 67)
hslhsl(340, 80%, 36%)
oklchoklch(0.468 0.177 10.1)
Closest name: Cranberry (#9e003a)Relative luminance 0.0884

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#12a574

#a5128d · #a52b12

#43a512 · #1243a5

Split-complementary

Open in tool →

#12a52b · #128da5

#8da512 · #12a574 · #2b12a5

Contrast

#a51243 as textRatioAAAA largeAAAFix
Aaon white
7.59:1passpasspassPasses AAA — no fix needed.
Aaon black
2.77:1failfailfail
  • AA: use #e6195d as the text (4.66:1)
  • AAA: use #ee6894 as the text (7.04:1)
  • AA: or shift the background to #c9c9c9 (4.58:1)
  • AAA: or shift the background to #f7f7f7 (7.08:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #a51243 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Palettes built around it

Fonts for this mood

#a51243 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #a51243
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #a51243 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/a51243-c49ca5-62cb75-2d211f-f1e9f0?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md