Color

#a40477

#a40477
hex#a40477
rgbrgb(164, 4, 119)
hslhsl(317, 95%, 33%)
oklchoklch(0.48 0.202 345)
Closest name: Katy Berry (#aa0077)Relative luminance 0.0931

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#04a432

#8104a4 · #a40427

#77a404 · #0477a4

Split-complementary

Open in tool →

#27a404 · #04a481

#a48104 · #04a432 · #0427a4

Contrast

#a40477 as textRatioAAAA largeAAAFix
Aaon white
7.34:1passpasspassPasses AAA — no fix needed.
Aaon black
2.86:1failfailfail
  • AA: use #db069e as the text (4.53:1)
  • AAA: use #fb51ca as the text (7.13:1)
  • AA: or shift the background to #cccccc (4.57:1)
  • AAA: or shift the background to #fafafa (7.03:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #a40477 as the background.

Brands using this color

Fonts for this mood

#a40477 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #a40477
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #a40477 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/a40477-c19fb3-77cb62-2d1f23-efe9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md