Color

#a30090

#a30090
hex#a30090
rgbrgb(163, 0, 144)
hslhsl(307, 100%, 32%)
oklchoklch(0.491 0.218 334.9)
Closest name: Magentle (#aa11aa)Relative luminance 0.098

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#00a313

#6500a3 · #a3003f

#90a300 · #0090a3

Split-complementary

Open in tool →

#3fa300 · #00a365

#a36500 · #00a313 · #003fa3

Contrast

#a30090 as textRatioAAAA largeAAAFix
Aaon white
7.09:1passpasspassPasses AAA — no fix needed.
Aaon black
2.96:1failfailfail
  • AA: use #d600bd as the text (4.59:1)
  • AAA: use #ff3de8 as the text (7.08:1)
  • AA: or shift the background to #cfcfcf (4.55:1)
  • AAA: or shift the background to #ffffff (7.09:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #a30090 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#a30090 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #a30090
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #a30090 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/a30090-c19fb9-89cb62-2d1f26-eee9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md