Color

#9a74fb

#9a74fb
hex#9a74fb
rgbrgb(154, 116, 251)
hslhsl(257, 94%, 72%)
oklchoklch(0.659 0.193 293.4)
Closest name: Periwinkle (#8e82fe)Relative luminance 0.2633

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#d5fb74

#7492fb · #de74fb

#fb9b74 · #74fb9b

Split-complementary

Open in tool →

#fbde74 · #92fb74

#fb7492 · #d5fb74 · #74fbde

Contrast

#9a74fb as textRatioAAAA largeAAAFix
Aaon white
3.35:1failpassfail
  • AA: use #8152fa as the text (4.65:1)
  • AAA: use #5a1bf8 as the text (7.13:1)
  • AA: or shift the background to #262626 (4.51:1)
Aaon black
6.27:1passpassfail
  • AAA: use #a583fb as the text (7.24:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #9a74fb as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#9a74fb reads as cool, vivid, light. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #9a74fb
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #9a74fb and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/9a74fb-ac9cc4-dfc24e-291f2d-e9ebf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md