Color
#994d87
#994d87rgb(153, 77, 135)hsl(314, 33%, 45%)oklch(0.533 0.125 336.9)Colors that go with #994d87
Sea Green, Orange and Taupe lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.
Sea Green #2e8b57
complementaryshippedSea Green sits directly opposite #994d87 on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight.
Orange #ffa500
shipped3 real palettes, including Rippling's brand system and Sunset Boulevard put Orange beside #994d87, as the lead colour.
Taupe #483c32
shippedTaupe is paired with #994d87 in 3 real palettes, including Dunkin''s brand system and Superhuman's brand system, as the lead colour.
Teal #008080
split-complementTeal is a split-complement of #994d87: nearly opposite, so it still pops against it, without the vibrating edge of a true complement.
Dark Olive Green #556b2f
split-complementDark Olive Green is a split-complement of #994d87: nearly opposite, so it still pops against it, without the vibrating edge of a true complement.
Charcoal #36454f
neutralCharcoal is the body-text near-black for #994d87: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy.
Denim #1560bd
shippedDesigners have shipped Denim with #994d87: two real palettes: Chase's brand system and Peacock, as the lead colour.
Blue #0000ff
shippedDunkin''s brand system puts Blue beside #994d87, as the supporting colour.
Real palettes that use #994d87
Tints & shades
Harmonies
Contrast
| #994d87 as text | Ratio | AA | AA large | AAA | Fix |
|---|---|---|---|---|---|
Aaon white | 5.58:1 | pass | pass | fail |
|
Aaon black | 3.77:1 | fail | pass | fail |
Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #994d87 as the background.
Brands using this color
No public brand in the corpus uses this exact color yet. Extract a brand to add one.
Fonts for this mood
#994d87 reads as warm, muted, editorial. The font library is tagged with the same vocabulary:
Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.
https://mcp.brandsweets.com/colors/mcpclaude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
›analyze #994d87 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link
/palettes/new/994d87-c19fb5-7ccb62-2d1f24-efe9f1?lock=0&style=vibrantWant the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.
Machine-readable: color.md