Color

#990b2e

#990b2e
hex#990b2e
rgbrgb(153, 11, 46)
hslhsl(345, 87%, 32%)
oklchoklch(0.438 0.169 17.1)
Closest name: Cranberry (#9e003a)Relative luminance 0.0721

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#0b9975

#990b75 · #992e0b

#2e990b · #0b2e99

Split-complementary

Open in tool →

#0b992e · #0b7599

#75990b · #0b9975 · #2e0b99

Contrast

#990b2e as textRatioAAAA largeAAAFix
Aaon white
8.6:1passpasspassPasses AAA — no fix needed.
Aaon black
2.44:1failfailfail
  • AA: use #ea1047 as the text (4.66:1)
  • AAA: use #f4668a as the text (7.11:1)
  • AA: or shift the background to #bdbdbd (4.58:1)
  • AAA: or shift the background to #e8e8e8 (7.02:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #990b2e as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Palettes built around it

Fonts for this mood

#990b2e reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #990b2e
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #990b2e and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/990b2e-c49ca1-62cb7e-2d221f-f1e9ef?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md