Pine & Birch
Open in tool →One deep pine on birch-white with sage and bark greys — Scandinavian forest: mostly light, one committed green.
Color
#98b78f
#98b78f
hex
#98b78frgb
rgb(152, 183, 143)hsl
hsl(107, 22%, 64%)oklch
oklch(0.745 0.066 138.7)Closest name: Foliage (#95b388)Relative luminance 0.4253
Colors that go with #98b78f
Charcoal, Lilac and Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.
Charcoal #36454f
neutralshippedCharcoal is the body-text near-black for #98b78f: its slight blue cast keeps type crisp beside a warm colour where pure #000 looks heavy.
Lilac #c8a2c8
complementaryshippedLilac sits directly opposite #98b78f on the wheel — the strongest contrast one hue can give another, so use it small: a button, a link colour, one highlight.
Blue #0000ff
shipped6 real palettes, including Lexus's brand system and League of Legends's brand system put Blue beside #98b78f, as the supporting colour.
Champagne #f7e7ce
shipped5 real palettes, including Forest Floor and Bramble put Champagne beside #98b78f, as that palette's text colour.
Copper #b87333
shippedDesigners have shipped Copper with #98b78f: 5 real palettes, including Clean Beauty and Desert Road, as the accent.
Dark Olive Green #556b2f
shippedDark Olive Green shows up next to #98b78f in 4 real palettes, including Forest Floor and Olive Grove, as the supporting colour.
Hunter Green #355e3b
shippedHunter Green is paired with #98b78f in 6 real palettes, including Pine & Birch and Desert Road, as the lead colour.
Mustard Yellow #ffdb58
shipped4 real palettes, including Citrus Grove and Meadow put Mustard Yellow beside #98b78f, as the accent.
Real palettes that use #98b78f
Tints & shades
Harmonies
Contrast
| #98b78f as text | Ratio | AA | AA large | AAA | Fix |
|---|---|---|---|---|---|
Aaon white | 2.21:1 | fail | fail | fail | |
Aaon black | 9.51:1 | pass | pass | pass | Passes AAA — no fix needed. |
Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #98b78f as the background.
Brands using this color
No public brand in the corpus uses this exact color yet. Extract a brand to add one.
Palettes built around it
mcpConnect your agent — build around #98b78f
live endpointPoint any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.
endpoint
https://mcp.brandsweets.com/colors/mcpclaude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt
›analyze #98b78f and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link
tool url
/palettes/new/98b78f-a5bea2-7a4edf-1f2d22-eff1e9?lock=0&style=vibrantWant the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.
Machine-readable: color.md