Color

#989aae

#989aae
hex#989aae
rgbrgb(152, 154, 174)
hslhsl(235, 12%, 64%)
oklchoklch(0.691 0.029 281.1)
Closest name: Machinery (#9999aa)Relative luminance 0.3284

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#aeac98

#98a5ae · #a198ae

#ae989a · #9aae98

Split-complementary

Open in tool →

#aea198 · #a5ae98

#ae98a5 · #aeac98 · #98aea1

Contrast

#989aae as textRatioAAAA largeAAAFix
Aaon white
2.77:1failfailfail
  • AA: use #70738f as the text (4.63:1)
  • AAA: use #55576d as the text (7.07:1)
  • AA: or shift the background to #333333 (4.55:1)
  • AAA: or shift the background to #0d0d0d (7:1)
Aaon black
7.57:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #989aae as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

mcpConnect your agent — build around #989aae
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #989aae and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/989aae-9e9cc4-df8d4e-241f2d-e9eef1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md