Color

#986301

#986301
hex#986301
rgbrgb(152, 99, 1)
hslhsl(39, 99%, 30%)
oklchoklch(0.544 0.116 72.7)
Closest name: Alligator (#886600)Relative luminance 0.156

Colors that go with #986301

Denim, Champagne and Hunter Green lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#013698

#981701 · #829801

#019863 · #630198

Split-complementary

Open in tool →

#018298 · #170198

#019817 · #013698 · #980182

Contrast

#986301 as textRatioAAAA largeAAAFix
Aaon white
5.1:1passpassfail
  • AAA: use #7a4f01 as the text (7.13:1)
Aaon black
4.12:1failpassfail
  • AA: use #a26a01 as the text (4.6:1)
  • AAA: use #d08801 as the text (7.2:1)
  • AA: or shift the background to #f2f2f2 (4.55:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #986301 as the background.

Brands using this color

Fonts for this mood

#986301 reads as warm, vivid, dark. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #986301
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #986301 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/986301-c4ba9c-62b9cb-2c2d1f-f1ebe9?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md