Color

#985f34

#985f34
hex#985f34
rgbrgb(152, 95, 52)
hslhsl(26, 49%, 40%)
oklchoklch(0.54 0.094 56.1)
Closest name: Argan Oil (#9d6646)Relative luminance 0.1511

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#346d98

#98343b · #989134

#34985f · #5f3498

Split-complementary

Open in tool →

#349891 · #343b98

#3b9834 · #346d98 · #913498

Contrast

#985f34 as textRatioAAAA largeAAAFix
Aaon white
5.22:1passpassfail
  • AAA: use #7a4c2a as the text (7.25:1)
Aaon black
4.02:1failpassfail
  • AA: use #a36638 as the text (4.51:1)
  • AAA: use #c68758 as the text (7.01:1)
  • AA: or shift the background to #f0f0f0 (4.58:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #985f34 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#985f34 reads as warm. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #985f34
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #985f34 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/985f34-c4b29c-62cbc5-2d2b1f-f1e9ea?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md