Color

#981682

#981682
hex#981682
rgbrgb(152, 22, 130)
hslhsl(310, 75%, 34%)
oklchoklch(0.472 0.193 336.7)
Closest name: Haunted Purple (#991177)Relative luminance 0.0886

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#16982b

#6c1698 · #981641

#829816 · #168298

Split-complementary

Open in tool →

#419816 · #16986c

#986c16 · #16982b · #164198

Contrast

#981682 as textRatioAAAA largeAAAFix
Aaon white
7.58:1passpasspassPasses AAA — no fix needed.
Aaon black
2.77:1failfailfail
  • AA: use #d21eb4 as the text (4.59:1)
  • AAA: use #e963d2 as the text (7.18:1)
  • AA: or shift the background to #c9c9c9 (4.57:1)
  • AAA: or shift the background to #f7f7f7 (7.07:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #981682 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#981682 reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #981682
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #981682 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/981682-c19fb7-83cb62-2d1f25-efe9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md