Color

#97624e

#97624e
hex#97624e
rgbrgb(151, 98, 78)
hslhsl(16, 32%, 45%)
oklchoklch(0.549 0.076 41.4)
Closest name: Argan Oil (#9d6646)Relative luminance 0.1586

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#4e8497

#974e5f · #97864e

#4e9762 · #624e97

Split-complementary

Open in tool →

#4e9786 · #4e5f97

#5f974e · #4e8497 · #864e97

Contrast

#97624e as textRatioAAAA largeAAAFix
Aaon white
5.03:1passpassfail
  • AAA: use #794e3e as the text (7.07:1)
Aaon black
4.17:1failpassfail
  • AA: use #a26853 as the text (4.64:1)
  • AAA: use #bb8d7c as the text (7.21:1)
  • AA: or shift the background to #f5f5f5 (4.62:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #97624e as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#97624e reads as warm, muted, editorial. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #97624e
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #97624e and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/97624e-c4ab9c-62cbb4-2d291f-f1e9eb?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md