Color

#97267e

#97267e
hex#97267e
rgbrgb(151, 38, 126)
hslhsl(313, 60%, 37%)
oklchoklch(0.479 0.175 338.5)
Closest name: Haunted Purple (#991177)Relative luminance 0.0947

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#26973e

#772697 · #972646

#7e9726 · #267e97

Split-complementary

Open in tool →

#469726 · #269777

#977726 · #26973e · #264697

Contrast

#97267e as textRatioAAAA largeAAAFix
Aaon white
7.26:1passpasspassPasses AAA — no fix needed.
Aaon black
2.89:1failfailfail
  • AA: use #cc33ab as the text (4.63:1)
  • AAA: use #db70c4 as the text (7.13:1)
  • AA: or shift the background to #cccccc (4.52:1)
  • AAA: or shift the background to #fcfcfc (7.07:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #97267e as the background.

Brands using this color

Fonts for this mood

#97267e reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #97267e
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #97267e and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/97267e-c19fb5-7ecb62-2d1f24-efe9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md