Color

#969795

#969795
hex#969795
rgbrgb(150, 151, 149)
hslhsl(90, 1%, 59%)
oklchoklch(0.675 0.003 128.5)
Closest name: Dark Ages (#9698a3)Relative luminance 0.3079

Colors that go with #969795

Charcoal, Blush Pink and Burlywood lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #969795

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#969597

#979795 · #959795

#959697 · #979596

Split-complementary

Open in tool →

#959597 · #979597

#959797 · #969597 · #979595

Contrast

#969795 as textRatioAAAA largeAAAFix
Aaon white
2.93:1failfailfail
  • AA: use #757674 as the text (4.57:1)
  • AAA: use #575856 as the text (7.15:1)
  • AA: or shift the background to #2e2e2e (4.63:1)
  • AAA: or shift the background to #030303 (7.03:1)
Aaon black
7.16:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #969795 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#969795 reads as neutral, minimal. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #969795
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #969795 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/969795-a2beb0-c859d4-1f2d2b-eaf1e9?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md