Color

#968fa8

#968fa8
hex#968fa8
rgbrgb(150, 143, 168)
hslhsl(257, 13%, 61%)
oklchoklch(0.664 0.037 298.2)
Closest name: Machinery (#9999aa)Relative luminance 0.2896

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#a1a88f

#8f94a8 · #a38fa8

#a8968f · #8fa896

Split-complementary

Open in tool →

#a8a38f · #94a88f

#a88f94 · #a1a88f · #8fa8a3

Contrast

#968fa8 as textRatioAAAA largeAAAFix
Aaon white
3.09:1failpassfail
  • AA: use #7b7292 as the text (4.5:1)
  • AAA: use #5b546d as the text (7.16:1)
  • AA: or shift the background to #2b2b2b (4.58:1)
Aaon black
6.79:1passpassfail
  • AAA: use #9992ab as the text (7.05:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #968fa8 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

mcpConnect your agent — build around #968fa8
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #968fa8 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/968fa8-ac9cc4-dfc24e-291f2d-e9ebf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md