Color

#968ea9

#968ea9
hex#968ea9
rgbrgb(150, 142, 169)
hslhsl(258, 14%, 61%)
oklchoklch(0.663 0.04 298.8)
Closest name: Hatoba Pigeon (#95859c)Relative luminance 0.2869

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#a1a98e

#8e93a9 · #a48ea9

#a9968e · #8ea996

Split-complementary

Open in tool →

#a9a48e · #93a98e

#a98e93 · #a1a98e · #8ea9a4

Contrast

#968ea9 as textRatioAAAA largeAAAFix
Aaon white
3.12:1failpassfail
  • AA: use #7b7194 as the text (4.53:1)
  • AAA: use #5b536e as the text (7.22:1)
  • AA: or shift the background to #2b2b2b (4.54:1)
Aaon black
6.74:1passpassfail

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #968ea9 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

mcpConnect your agent — build around #968ea9
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #968ea9 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/968ea9-ad9cc4-dfc44e-291f2d-e9ebf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md