Color

#967feb

#967feb
hex#967feb
rgbrgb(150, 127, 235)
hslhsl(253, 73%, 71%)
oklchoklch(0.665 0.157 291.3)
Closest name: Periwinkle (#8e82fe)Relative luminance 0.2766

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#d4eb7f

#7f9eeb · #cc7feb

#eb967f · #7feb96

Split-complementary

Open in tool →

#ebcc7f · #9eeb7f

#eb7f9e · #d4eb7f · #7febcc

Contrast

#967feb as textRatioAAAA largeAAAFix
Aaon white
3.21:1failpassfail
  • AA: use #7a5ce6 as the text (4.67:1)
  • AAA: use #5934df as the text (7.04:1)
  • AA: or shift the background to #292929 (4.53:1)
Aaon black
6.53:1passpassfail
  • AAA: use #9e88ec as the text (7.19:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #967feb as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#967feb reads as cool, vivid, light. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #967feb
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #967feb and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/967feb-a99cc4-dfb84e-281f2d-e9ebf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md