Color

#967eae

#967eae
hex#967eae
rgbrgb(150, 126, 174)
hslhsl(270, 23%, 59%)
oklchoklch(0.633 0.075 307.1)
Closest name: Aster (#867ba9)Relative luminance 0.2446

Colors that go with #967eae

Charcoal, Copper and Midnight Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#96ae7e

#7e7eae · #ae7eae

#ae967e · #7eae96

Split-complementary

Open in tool →

#aeae7e · #7eae7e

#ae7e7e · #96ae7e · #7eaeae

Contrast

#967eae as textRatioAAAA largeAAAFix
Aaon white
3.56:1failpassfail
  • AA: use #8568a1 as the text (4.67:1)
  • AAA: use #664f7d as the text (7.05:1)
  • AA: or shift the background to #212121 (4.52:1)
Aaon black
5.89:1passpassfail
  • AAA: use #a38eb8 as the text (7.12:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #967eae as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

mcpConnect your agent — build around #967eae
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #967eae and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/967eae-b59cc4-c9cb62-2c1f2d-eae9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md