Color

#967d79

#967d79
hex#967d79
rgbrgb(150, 125, 121)
hslhsl(8, 12%, 53%)
oklchoklch(0.612 0.032 28.7)
Closest name: gray (#808080)Relative luminance 0.2253

Colors that go with #967d79

Charcoal, Cadet Blue and Blush Pink lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #967d79

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#799296

#967983 · #968b79

#79967d · #7d7996

Split-complementary

Open in tool →

#79968b · #798396

#839679 · #799296 · #8b7996

Contrast

#967d79 as textRatioAAAA largeAAAFix
Aaon white
3.81:1failpassfail
  • AA: use #89706c as the text (4.57:1)
  • AAA: use #675451 as the text (7.09:1)
  • AA: or shift the background to #1a1a1a (4.56:1)
Aaon black
5.51:1passpassfail
  • AAA: use #a79390 as the text (7.22:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #967d79 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#967d79 reads as warm, muted, editorial. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #967d79
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #967d79 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/967d79-c4a69c-62cba6-2d271f-f1e9ec?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md