Color

#96689c

#96689c
hex#96689c
rgbrgb(150, 104, 156)
hslhsl(293, 21%, 51%)
oklchoklch(0.584 0.094 322.7)
Closest name: Crown Jewels (#946dad)Relative luminance 0.1878

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#6e9c68

#7c689c · #9c6888

#9c9668 · #689c96

Split-complementary

Open in tool →

#889c68 · #689c7c

#9c7c68 · #6e9c68 · #68889c

Contrast

#96689c as textRatioAAAA largeAAAFix
Aaon white
4.41:1failpassfail
  • AA: use #94659a as the text (4.58:1)
  • AAA: use #6e4b72 as the text (7.21:1)
  • AA: or shift the background to #080808 (4.54:1)
Aaon black
4.76:1passpassfail
  • AAA: use #ae8ab2 as the text (7.08:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #96689c as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

mcpConnect your agent — build around #96689c
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #96689c and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/96689c-c19fc1-a1cb62-2d1f29-ece9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md