Color

#965798

#965798
hex#965798
rgbrgb(150, 87, 152)
hslhsl(298, 27%, 47%)
oklchoklch(0.553 0.121 326)
Closest name: Bermuda Onion (#9d5a8f)Relative luminance 0.1557

Colors that go with #965798

Sea Green, Orange and Teal lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#5a9857

#765798 · #98577a

#989657 · #579896

Split-complementary

Open in tool →

#7a9857 · #579876

#987657 · #5a9857 · #577a98

Contrast

#965798 as textRatioAAAA largeAAAFix
Aaon white
5.11:1passpassfail
  • AAA: use #764578 as the text (7.26:1)
Aaon black
4.11:1failpassfail
  • AA: use #a05da2 as the text (4.58:1)
  • AAA: use #b784b8 as the text (7.01:1)
  • AA: or shift the background to #f2f2f2 (4.56:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #965798 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

mcpConnect your agent — build around #965798
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #965798 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/965798-c19fbe-98cb62-2d1f28-ede9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md