Color

#955ab5

#955ab5
hex#955ab5
rgbrgb(149, 90, 181)
hslhsl(279, 38%, 53%)
oklchoklch(0.571 0.147 312.5)
Closest name: Lusty Lavender (#8d5eb7)Relative luminance 0.1704

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#79b55a

#675ab5 · #b55aa7

#b5955a · #5ab595

Split-complementary

Open in tool →

#a7b55a · #5ab567

#b5675a · #79b55a · #5aa7b5

Contrast

#955ab5 as textRatioAAAA largeAAAFix
Aaon white
4.76:1passpassfail
  • AAA: use #774294 as the text (7.02:1)
Aaon black
4.41:1failpassfail
  • AA: use #975db6 as the text (4.56:1)
  • AAA: use #b287c9 as the text (7.2:1)
  • AA: or shift the background to #fafafa (4.56:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #955ab5 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#955ab5 reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #955ab5
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #955ab5 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/955ab5-b99fc1-b9cb62-2d1f2c-ebe9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md