Color

#950f1e

#950f1e
hex#950f1e
rgbrgb(149, 15, 30)
hslhsl(353, 82%, 32%)
oklchoklch(0.429 0.164 23.6)
Closest name: Bleeding Crimson (#9b1414)Relative luminance 0.0682

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#0f9585

#950f61 · #95420f

#1e950f · #0f1e95

Split-complementary

Open in tool →

#0f9542 · #0f6195

#61950f · #0f9585 · #420f95

Contrast

#950f1e as textRatioAAAA largeAAAFix
Aaon white
8.88:1passpasspassPasses AAA — no fix needed.
Aaon black
2.36:1failfailfail
  • AA: use #e8172f as the text (4.59:1)
  • AAA: use #f06a7a as the text (7.05:1)
  • AA: or shift the background to #bababa (4.58:1)
  • AAA: or shift the background to #e6e6e6 (7.11:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #950f1e as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#950f1e reads as warm, vivid, playful. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #950f1e
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #950f1e and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/950f1e-c49c9c-62cb8c-2d241f-f1e9ee?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md