Color

#950ab8

#950ab8
hex#950ab8
rgbrgb(149, 10, 184)
hslhsl(288, 90%, 38%)
oklchoklch(0.497 0.237 317.1)
Closest name: Nebula (#a104c3)Relative luminance 0.1007

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#2db80a

#3e0ab8 · #b80a84

#b8950a · #0ab895

Split-complementary

Open in tool →

#84b80a · #0ab83e

#b83e0a · #2db80a · #0a84b8

Contrast

#950ab8 as textRatioAAAA largeAAAFix
Aaon white
6.97:1passpassfail
  • AAA: use #9109b3 as the text (7.26:1)
Aaon black
3.01:1failpassfail
  • AA: use #c00ced as the text (4.52:1)
  • AAA: use #d964f7 as the text (7.12:1)
  • AA: or shift the background to #d1d1d1 (4.56:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #950ab8 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#950ab8 reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #950ab8
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #950ab8 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/950ab8-be9fc1-aacb62-2d1f2a-ece9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md