Color

#949bb3

#949bb3
hex#949bb3
rgbrgb(148, 155, 179)
hslhsl(226, 17%, 64%)
oklchoklch(0.692 0.036 272.6)
Closest name: Machinery (#9999aa)Relative luminance 0.3299

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#b3ac94

#94aab3 · #9c94b3

#b3949b · #9bb394

Split-complementary

Open in tool →

#b39c94 · #aab394

#b394aa · #b3ac94 · #94b39c

Contrast

#949bb3 as textRatioAAAA largeAAAFix
Aaon white
2.76:1failfailfail
  • AA: use #6a7495 as the text (4.62:1)
  • AAA: use #505871 as the text (7.06:1)
  • AA: or shift the background to #333333 (4.57:1)
  • AAA: or shift the background to #0d0d0d (7.03:1)
Aaon black
7.6:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #949bb3 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Palettes built around it

mcpConnect your agent — build around #949bb3
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #949bb3 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/949bb3-9ca1c4-df774e-221f2d-e9eff1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md