Color

#944bdd

#944bdd
hex#944bdd
rgbrgb(148, 75, 221)
hslhsl(270, 68%, 58%)
oklchoklch(0.574 0.214 303.2)
Closest name: Magenta Affair (#aa44dd)Relative luminance 0.1655

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#94dd4b

#4b4bdd · #dd4bdd

#dd944b · #4bdd94

Split-complementary

Open in tool →

#dddd4b · #4bdd4b

#dd4b4b · #94dd4b · #4bdddd

Contrast

#944bdd as textRatioAAAA largeAAAFix
Aaon white
4.87:1passpassfail
  • AAA: use #7826c9 as the text (7.19:1)
Aaon black
4.31:1failpassfail
  • AA: use #9954de as the text (4.68:1)
  • AAA: use #b37ee7 as the text (7.05:1)
  • AA: or shift the background to #f7f7f7 (4.55:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #944bdd as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#944bdd reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #944bdd
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #944bdd and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/944bdd-b59cc4-c9cb62-2c1f2d-eae9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md