Color

#940bef

#940bef
hex#940bef
rgbrgb(148, 11, 239)
hslhsl(276, 91%, 49%)
oklchoklch(0.542 0.28 303.3)
Closest name: Cosmic Heart (#9601f4)Relative luminance 0.1277

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#66ef0b

#220bef · #ef0bd8

#ef940b · #0bef94

Split-complementary

Open in tool →

#d8ef0b · #0bef22

#ef220b · #66ef0b · #0bd8ef

Contrast

#940bef as textRatioAAAA largeAAAFix
Aaon white
5.91:1passpassfail
  • AAA: use #820ad1 as the text (7.21:1)
Aaon black
3.55:1failpassfail
  • AA: use #a937f6 as the text (4.56:1)
  • AAA: use #c372f8 as the text (7.08:1)
  • AA: or shift the background to #e3e3e3 (4.6:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #940bef as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#940bef reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #940bef
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #940bef and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/940bef-b99cc4-bfcb62-2d1f2d-eae9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md