Color

#94003e

#94003e
hex#94003e
rgbrgb(148, 0, 62)
hslhsl(335, 100%, 29%)
oklchoklch(0.427 0.171 7.4)
Closest name: Aristocratic Velvet (#980b4a)Relative luminance 0.0664

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#009456

#940088 · #940c00

#3e9400 · #003e94

Split-complementary

Open in tool →

#00940c · #008894

#889400 · #009456 · #0c0094

Contrast

#94003e as textRatioAAAA largeAAAFix
Aaon white
9.02:1passpasspassPasses AAA — no fix needed.
Aaon black
2.33:1failfailfail
  • AA: use #e60060 as the text (4.53:1)
  • AAA: use #ff579d as the text (7.1:1)
  • AA: or shift the background to #b8b8b8 (4.55:1)
  • AAA: or shift the background to #e3e3e3 (7.03:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #94003e as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#94003e reads as warm, vivid, dark. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #94003e
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #94003e and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/94003e-c49ca8-62cb6d-2d201f-f1e9f0?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md