Color

#9393ae

#9393ae
hex#9393ae
rgbrgb(147, 147, 174)
hslhsl(240, 14%, 63%)
oklchoklch(0.672 0.04 285.3)
Closest name: Machinery (#9999aa)Relative luminance 0.3013

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#aeae93

#93a1ae · #a193ae

#ae9393 · #93ae93

Split-complementary

Open in tool →

#aea193 · #a1ae93

#ae93a1 · #aeae93 · #93aea1

Contrast

#9393ae as textRatioAAAA largeAAAFix
Aaon white
2.99:1failfailfail
  • AA: use #737396 as the text (4.54:1)
  • AAA: use #565671 as the text (7.08:1)
  • AA: or shift the background to #2e2e2e (4.54:1)
  • AAA: or shift the background to #000000 (7.03:1)
Aaon black
7.03:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #9393ae as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Palettes built around it

mcpConnect your agent — build around #9393ae
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #9393ae and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/9393ae-a19cc4-df994e-251f2d-e9edf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md