Color

#90bd14

#90bd14
hex#90bd14
rgbrgb(144, 189, 20)
hslhsl(76, 81%, 41%)
oklchoklch(0.739 0.182 125.2)
Closest name: Citrus (#9fb70a)Relative luminance 0.4237

Colors that go with #90bd14

Charcoal, Slate Gray and Taupe lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#4114bd

#bd9614 · #3bbd14

#1490bd · #bd1490

Split-complementary

Open in tool →

#143bbd · #9614bd

#14bd96 · #4114bd · #bd143b

Contrast

#90bd14 as textRatioAAAA largeAAAFix
Aaon white
2.22:1failfailfail
  • AA: use #62810e as the text (4.5:1)
  • AAA: use #465c0a as the text (7.51:1)
  • AA: or shift the background to #424242 (4.53:1)
  • AAA: or shift the background to #242424 (7:1)
Aaon black
9.47:1passpasspassPasses AAA — no fix needed.

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #90bd14 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

mcpConnect your agent — build around #90bd14
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #90bd14 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/90bd14-b3bea2-4e6edf-232d1f-f1efe9?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md