Color

#800077

#800077
hex#800077
rgbrgb(128, 0, 119)
hslhsl(304, 100%, 25%)
oklchoklch(0.415 0.187 332.1)
Closest name: purple (#800080)Relative luminance 0.0592

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#008009

#480080 · #800037

#778000 · #007780

Split-complementary

Open in tool →

#378000 · #008048

#804800 · #008009 · #003780

Contrast

#800077 as textRatioAAAA largeAAAFix
Aaon white
9.61:1passpasspassPasses AAA — no fix needed.
Aaon black
2.18:1failfailfail
  • AA: use #d600c8 as the text (4.69:1)
  • AAA: use #ff38f2 as the text (7.1:1)
  • AA: or shift the background to #b3b3b3 (4.59:1)
  • AAA: or shift the background to #dedede (7.15:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #800077 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#800077 reads as warm, vivid, dark. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #800077
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #800077 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/800077-c19fba-8ecb62-2d1f26-eee9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md