Color

#7f1a1f

#7f1a1f
hex#7f1a1f
rgbrgb(127, 26, 31)
hslhsl(357, 66%, 30%)
oklchoklch(0.393 0.135 23.8)
Closest name: Bloodthirsty (#880011)Relative luminance 0.0535

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#1a7f7a

#7f1a52 · #7f471a

#1f7f1a · #1a1f7f

Split-complementary

Open in tool →

#1a7f47 · #1a527f

#527f1a · #1a7f7a · #471a7f

Contrast

#7f1a1f as textRatioAAAA largeAAAFix
Aaon white
10.15:1passpasspassPasses AAA — no fix needed.
Aaon black
2.07:1failfailfail
  • AA: use #d73c44 as the text (4.62:1)
  • AAA: use #e3787d as the text (7.25:1)
  • AA: or shift the background to #adadad (4.52:1)
  • AAA: or shift the background to #d9d9d9 (7.19:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #7f1a1f as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#7f1a1f reads as warm, vivid, dark. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #7f1a1f
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #7f1a1f and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/7f1a1f-c49f9c-62cb93-2d251f-f1e9ed?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md