Color

#7c2d79

#7c2d79
hex#7c2d79
rgbrgb(124, 45, 121)
hslhsl(302, 47%, 33%)
oklchoklch(0.441 0.145 329.2)
Closest name: Noble Plum (#871f78)Relative luminance 0.0754

Colors that go with #7c2d79

Sea Green, Charcoal and Denim lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#2d7c2f

#572d7c · #7c2d52

#797c2d · #2d797c

Split-complementary

Open in tool →

#527c2d · #2d7c57

#7c572d · #2d7c2f · #2d527c

Contrast

#7c2d79 as textRatioAAAA largeAAAFix
Aaon white
8.37:1passpasspassPasses AAA — no fix needed.
Aaon black
2.51:1failfailfail
  • AA: use #bb44b7 as the text (4.62:1)
  • AAA: use #ce78cb as the text (7.17:1)
  • AA: or shift the background to #bfbfbf (4.55:1)
  • AAA: or shift the background to #ebebeb (7.02:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #7c2d79 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#7c2d79 reads as warm. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #7c2d79
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #7c2d79 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/7c2d79-c19fbc-91cb62-2d1f27-eee9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md