Color

#7b7b9d

#7b7b9d
hex#7b7b9d
rgbrgb(123, 123, 157)
hslhsl(240, 15%, 55%)
oklchoklch(0.595 0.052 284.7)
Closest name: Aster (#867ba9)Relative luminance 0.2081

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#9d9d7b

#7b8c9d · #8c7b9d

#9d7b7b · #7b9d7b

Split-complementary

Open in tool →

#9d8c7b · #8c9d7b

#9d7b8c · #9d9d7b · #7b9d8c

Contrast

#7b7b9d as textRatioAAAA largeAAAFix
Aaon white
4.07:1failpassfail
  • AA: use #727297 as the text (4.6:1)
  • AAA: use #555572 as the text (7.17:1)
  • AA: or shift the background to #141414 (4.53:1)
Aaon black
5.16:1passpassfail
  • AAA: use #9595b1 as the text (7.21:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #7b7b9d as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

mcpConnect your agent — build around #7b7b9d
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #7b7b9d and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/7b7b9d-a19cc4-df994e-251f2d-e9edf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md