Color

#7a7dbd

#7a7dbd
hex#7a7dbd
rgbrgb(122, 125, 189)
hslhsl(237, 34%, 61%)
oklchoklch(0.613 0.096 281.1)
Closest name: Aster (#867ba9)Relative luminance 0.2248

Colors that go with #7a7dbd

Charcoal, Amber and Cobalt Blue lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#bdba7a

#7a9fbd · #987abd

#bd7a7d · #7dbd7a

Split-complementary

Open in tool →

#bd987a · #9fbd7a

#bd7a9f · #bdba7a · #7abd98

Contrast

#7a7dbd as textRatioAAAA largeAAAFix
Aaon white
3.82:1failpassfail
  • AA: use #6c70b7 as the text (4.53:1)
  • AAA: use #4d519d as the text (7.05:1)
  • AA: or shift the background to #1a1a1a (4.55:1)
Aaon black
5.5:1passpassfail
  • AAA: use #8e91c7 as the text (7.03:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #7a7dbd as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

mcpConnect your agent — build around #7a7dbd
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #7a7dbd and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/7a7dbd-9f9cc4-df924e-251f2d-e9edf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md