Color

#7a3ddb

#7a3ddb
hex#7a3ddb
rgbrgb(122, 61, 219)
hslhsl(263, 69%, 55%)
oklchoklch(0.527 0.224 295.2)
Closest name: Hokkaido Lavender (#7736d9)Relative luminance 0.1259

Colors that go with #7a3ddb

Midnight Blue, Royal Blue and Olive Green lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#9fdb3d

#3d50db · #c93ddb

#db7a3d · #3ddb7a

Split-complementary

Open in tool →

#dbc93d · #50db3d

#db3d50 · #9fdb3d · #3ddbc9

Contrast

#7a3ddb as textRatioAAAA largeAAAFix
Aaon white
5.97:1passpassfail
  • AAA: use #6b28d7 as the text (7.22:1)
Aaon black
3.52:1failpassfail
  • AA: use #8c57e0 as the text (4.55:1)
  • AAA: use #a982e8 as the text (7.05:1)
  • AA: or shift the background to #e0e0e0 (4.52:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #7a3ddb as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#7a3ddb reads as cool, vivid, technical. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #7a3ddb
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #7a3ddb and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/7a3ddb-b09cc4-dfd04e-2b1f2d-e9eaf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md