Color

#7a0085

#7a0085
hex#7a0085
rgbrgb(122, 0, 133)
hslhsl(295, 100%, 26%)
oklchoklch(0.414 0.195 323.9)
Closest name: Ultraberry (#770088)Relative luminance 0.0583

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#0b8500

#370085 · #85004d

#857a00 · #00857a

Split-complementary

Open in tool →

#4d8500 · #008537

#853700 · #0b8500 · #004d85

Contrast

#7a0085 as textRatioAAAA largeAAAFix
Aaon white
9.69:1passpasspassPasses AAA — no fix needed.
Aaon black
2.17:1failfailfail
  • AA: use #c900db as the text (4.51:1)
  • AAA: use #f047ff as the text (7.05:1)
  • AA: or shift the background to #b3b3b3 (4.62:1)
  • AAA: or shift the background to #dbdbdb (7:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #7a0085 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#7a0085 reads as cool, vivid, dark. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #7a0085
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #7a0085 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/7a0085-c19fbf-9dcb62-2d1f28-ede9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md