Color

#7981be

#7981be
hex#7981be
rgbrgb(121, 129, 190)
hslhsl(233, 35%, 61%)
oklchoklch(0.621 0.093 277.6)
Closest name: Aster (#867ba9)Relative luminance 0.2348

Colors that go with #7981be

Charcoal, Copper and Amber lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#beb679

#79a4be · #9379be

#be7981 · #81be79

Split-complementary

Open in tool →

#be9379 · #a4be79

#be79a4 · #beb679 · #79be93

Contrast

#7981be as textRatioAAAA largeAAAFix
Aaon white
3.69:1failpassfail
  • AA: use #6871b6 as the text (4.54:1)
  • AAA: use #495297 as the text (7.15:1)
  • AA: or shift the background to #1c1c1c (4.62:1)
Aaon black
5.7:1passpassfail
  • AAA: use #8d94c8 as the text (7.2:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #7981be as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#7981be reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #7981be
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #7981be and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/7981be-9c9cc4-df884e-241f2d-e9eef1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md