Color

#796bc7

#796bc7
hex#796bc7
rgbrgb(121, 107, 199)
hslhsl(249, 45%, 60%)
oklchoklch(0.583 0.138 288.4)
Closest name: Lavish Spending (#8469bc)Relative luminance 0.187

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#b9c76b

#6b8bc7 · #a76bc7

#c7796b · #6bc779

Split-complementary

Open in tool →

#c7a76b · #8bc76b

#c76b8b · #b9c76b · #6bc7a7

Contrast

#796bc7 as textRatioAAAA largeAAAFix
Aaon white
4.43:1failpassfail
  • AA: use #7667c5 as the text (4.65:1)
  • AAA: use #5746b9 as the text (7.04:1)
  • AA: or shift the background to #080808 (4.52:1)
Aaon black
4.74:1passpassfail
  • AAA: use #978cd4 as the text (7.02:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #796bc7 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#796bc7 reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #796bc7
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #796bc7 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/796bc7-a79cc4-dfae4e-271f2d-e9ecf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md