Color

#79477b

#79477b
hex#79477b
rgbrgb(121, 71, 123)
hslhsl(298, 27%, 38%)
oklchoklch(0.476 0.1 325.6)
Closest name: Magic Magenta (#7f4774)Relative luminance 0.1

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#487b47

#5f477b · #7b4763

#7b7947 · #477b79

Split-complementary

Open in tool →

#637b47 · #477b5f

#7b5f47 · #487b47 · #47637b

Contrast

#79477b as textRatioAAAA largeAAAFix
Aaon white
7:1passpassfail
  • AAA: use #764578 as the text (7.26:1)
Aaon black
3:1failpassfail
  • AA: use #a05da2 as the text (4.58:1)
  • AAA: use #b784b8 as the text (7.01:1)
  • AA: or shift the background to #d1d1d1 (4.58:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #79477b as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

mcpConnect your agent — build around #79477b
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #79477b and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/79477b-c19fbe-98cb62-2d1f28-ede9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md