Color

#79311b

#79311b
hex#79311b
rgbrgb(121, 49, 27)
hslhsl(14, 64%, 29%)
oklchoklch(0.41 0.107 37.4)
Closest name: Arcane Red (#6a2f2f)Relative luminance 0.0634

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#1b6379

#791b34 · #79601b

#1b7931 · #311b79

Split-complementary

Open in tool →

#1b7960 · #1b3479

#34791b · #1b6379 · #601b79

Contrast

#79311b as textRatioAAAA largeAAAFix
Aaon white
9.26:1passpasspassPasses AAA — no fix needed.
Aaon black
2.27:1failfailfail
  • AA: use #c54f2b as the text (4.53:1)
  • AAA: use #dc7d60 as the text (7.15:1)
  • AA: or shift the background to #b5b5b5 (4.52:1)
  • AAA: or shift the background to #e0e0e0 (7.01:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #79311b as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Palettes built around it

Fonts for this mood

#79311b reads as warm, vivid, dark. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #79311b
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #79311b and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/79311b-c4aa9c-62cbb1-2d291f-f1e9eb?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md