Color

#79301b

#79301b
hex#79301b
rgbrgb(121, 48, 27)
hslhsl(13, 64%, 29%)
oklchoklch(0.409 0.108 36.7)
Closest name: Arcane Red (#6a2f2f)Relative luminance 0.0626

Colors that go with #79301b

Teal, Champagne and Crimson lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #79301b

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#1b6579

#791b35 · #795e1b

#1b792f · #2f1b79

Split-complementary

Open in tool →

#1b795e · #1b3579

#35791b · #1b6579 · #5e1b79

Contrast

#79301b as textRatioAAAA largeAAAFix
Aaon white
9.33:1passpasspassPasses AAA — no fix needed.
Aaon black
2.25:1failfailfail
  • AA: use #c94e2c as the text (4.61:1)
  • AAA: use #dc7b60 as the text (7.05:1)
  • AA: or shift the background to #b5b5b5 (4.55:1)
  • AAA: or shift the background to #e0e0e0 (7.07:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #79301b as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Palettes built around it

Fonts for this mood

#79301b reads as warm, vivid, dark. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #79301b
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #79301b and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/79301b-c4a99c-62cbaf-2d281f-f1e9eb?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md