Color

#7877ac

#7877ac
hex#7877ac
rgbrgb(120, 119, 172)
hslhsl(241, 24%, 57%)
oklchoklch(0.591 0.08 284.5)
Closest name: Aster (#867ba9)Relative luminance 0.2017

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#abac77

#7790ac · #9277ac

#ac7877 · #77ac78

Split-complementary

Open in tool →

#ac9277 · #90ac77

#ac7790 · #abac77 · #77ac92

Contrast

#7877ac as textRatioAAAA largeAAAFix
Aaon white
4.17:1failpassfail
  • AA: use #7271a8 as the text (4.52:1)
  • AAA: use #545388 as the text (7.07:1)
  • AA: or shift the background to #0f0f0f (4.59:1)
Aaon black
5.03:1passpassfail
  • AAA: use #9493bd as the text (7.17:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #7877ac as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

mcpConnect your agent — build around #7877ac
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #7877ac and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/7877ac-a19cc4-df9b4e-261f2d-e9edf1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md