Color

#78553a

#78553a
hex#78553a
rgbrgb(120, 85, 58)
hslhsl(26, 35%, 35%)
oklchoklch(0.48 0.062 58.3)
Closest name: Cold Brew Coffee (#785736)Relative luminance 0.108

Colors that go with #78553a

Royal Blue, Champagne and Copper lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#3a5d78

#783a3e · #78743a

#3a7855 · #553a78

Split-complementary

Open in tool →

#3a7874 · #3a3e78

#3e783a · #3a5d78 · #743a78

Contrast

#78553a as textRatioAAAA largeAAAFix
Aaon white
6.65:1passpassfail
  • AAA: use #725037 as the text (7.2:1)
Aaon black
3.16:1failpassfail
  • AA: use #976b49 as the text (4.52:1)
  • AAA: use #b88c6b as the text (7:1)
  • AA: or shift the background to #d6d6d6 (4.57:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #78553a as the background.

Brands using this color

Fonts for this mood

#78553a reads as warm. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #78553a
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #78553a and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/78553a-c4b29c-62cbc5-2d2b1f-f1e9ea?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md