Color

#784aa5

#784aa5
hex#784aa5
rgbrgb(120, 74, 165)
hslhsl(270, 38%, 47%)
oklchoklch(0.504 0.144 305.1)
Closest name: Passion Flower (#6f5698)Relative luminance 0.1161

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#78a54a

#4a4aa5 · #a54aa5

#a5784a · #4aa578

Split-complementary

Open in tool →

#a5a54a · #4aa54a

#a54a4a · #78a54a · #4aa5a5

Contrast

#784aa5 as textRatioAAAA largeAAAFix
Aaon white
6.32:1passpassfail
  • AAA: use #6e4497 as the text (7.15:1)
Aaon black
3.32:1failpassfail
  • AA: use #8c61b8 as the text (4.52:1)
  • AAA: use #ab8bcb as the text (7.29:1)
  • AA: or shift the background to #dbdbdb (4.57:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #784aa5 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#784aa5 reads as cool, modern. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #784aa5
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #784aa5 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/784aa5-b59cc4-c9cb62-2c1f2d-eae9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md