Color

#784a82

#784a82
hex#784a82
rgbrgb(120, 74, 130)
hslhsl(289, 27%, 40%)
oklchoklch(0.484 0.102 320.3)
Closest name: Grapes of Italy (#714a8b)Relative luminance 0.105

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#55824a

#5c4a82 · #824a70

#82774a · #4a8277

Split-complementary

Open in tool →

#70824a · #4a825c

#825c4a · #55824a · #4a7082

Contrast

#784a82 as textRatioAAAA largeAAAFix
Aaon white
6.77:1passpassfail
  • AAA: use #74497e as the text (7.01:1)
Aaon black
3.1:1failpassfail
  • AA: use #9760a4 as the text (4.53:1)
  • AAA: use #b187ba as the text (7.04:1)
  • AA: or shift the background to #d4d4d4 (4.57:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #784a82 as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

mcpConnect your agent — build around #784a82
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #784a82 and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/784a82-be9fc1-a8cb62-2d1f2a-ece9f1?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md