Color

#78442b

#78442b
hex#78442b
rgbrgb(120, 68, 43)
hslhsl(19, 47%, 32%)
oklchoklch(0.444 0.081 45.7)
Closest name: Brisket (#6e4534)Relative luminance 0.083

Colors that go with #78442b

Teal, Champagne and Copper lead the list. Each partner is a real named colour with the reason it works — a wheel relationship, a neutral that carries it, or a pairing lifted from a palette or brand system that actually shipped — and every pair opens in the palette tool.

Real palettes that use #78442b

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#2b6078

#782b39 · #786a2b

#2b7844 · #442b78

Split-complementary

Open in tool →

#2b786a · #2b3978

#39782b · #2b6078 · #6a2b78

Contrast

#78442b as textRatioAAAA largeAAAFix
Aaon white
7.89:1passpasspassPasses AAA — no fix needed.
Aaon black
2.66:1failfailfail
  • AA: use #ac613e as the text (4.53:1)
  • AAA: use #c98769 as the text (7.15:1)
  • AA: or shift the background to #c4c4c4 (4.53:1)
  • AAA: or shift the background to #f2f2f2 (7.05:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #78442b as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#78442b reads as warm. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #78442b
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — direct_palette, edit_direction, check_palette, check_contrast — read-only, no key. Every direction it proposes comes with a /colors/d/… link: open it, lock what you like, paste the link back, and the agent edits rather than re-rolls.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #78442b and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/78442b-c4ad9c-62cbb9-2d2a1f-f1e9eb?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md