Color

#78433a

#78433a
hex#78433a
rgbrgb(120, 67, 58)
hslhsl(9, 35%, 35%)
oklchoklch(0.445 0.075 30.6)
Closest name: Brisket (#6e4534)Relative luminance 0.0831

Tints & shades

Every swatch is its own page — click any to analyze it.

Harmonies

Complementary

Open in tool →

#3a6f78

#783a50 · #78633a

#3a7843 · #433a78

Split-complementary

Open in tool →

#3a7863 · #3a5078

#50783a · #3a6f78 · #633a78

Contrast

#78433a as textRatioAAAA largeAAAFix
Aaon white
7.89:1passpasspassPasses AAA — no fix needed.
Aaon black
2.66:1failfailfail
  • AA: use #ac6053 as the text (4.55:1)
  • AAA: use #c28a80 as the text (7.24:1)
  • AA: or shift the background to #c4c4c4 (4.52:1)
  • AAA: or shift the background to #f2f2f2 (7.05:1)

Fixes keep hue and saturation and move lightness only, so the suggestion stays on-brand. Ratios are symmetric: the same numbers apply with #78433a as the background.

Brands using this color

No public brand in the corpus uses this exact color yet. Extract a brand to add one.

Fonts for this mood

#78433a reads as warm. The font library is tagged with the same vocabulary:

mcpConnect your agent — build around #78433a
live endpoint

Point any MCP client at the shared colors endpoint and your agent gets the same engine as this page — generate_palette, check_contrast, analyze_color — read-only, no key. Every palette it proposes comes with a /palettes/new/… link: open it, lock what you like, paste the link back.

endpointhttps://mcp.brandsweets.com/colors/mcp
claude mcp add --transport http brandsweets-colors https://mcp.brandsweets.com/colors/mcp
try this prompt

analyze #78433a and generate a 5-color palette that keeps it as the primary; give me the /palettes/new link

tool url/palettes/new/78433a-c4a79c-62cba8-2d271f-f1e9ec?lock=0&style=vibrant

Want the agent to remember your picks and write them into a living brand? Create a free BrandSweets workspace.

Machine-readable: color.md